Book Review: The Revenge of Analog by David Sax

Admittedly, I’m a bit late to this book, which was published all the way back in 2016 (it seems so long ago now). But after slowly chipping away at it for a year or so, I’m ready to talk about what I like and what I don’t like about The Revenge of Analog: Real Things and Why They Matter by David Sax.

As a whole, The Revenge of Analog is written to be a bulwark against the digital tidal wave or, at least, against the argument that the digital revolution is here to wipe out the world of analog stuff. If you think that computers and apps will totally consume the physical world, then David Sax is here to tell you to think again. The analog world is fighting back.

Reading through the book, you’ll quickly notice a simple formula. Each chapter takes an analog product, process, or concept that people claim to be dead, dying, or rapidly changing (like brick-and-mortar retail, board games, in-person learning, etc.), then explains why that analog thing is actually doing really well.

This repeating formula is probably why it took me so long to finish this book. It’s easy to put it down after completing a chapter and come back to it a month later. That’s kind of nice, but it also makes it feel like a collection of magazine articles, rather than a book that builds to a larger point. And, in the end, I think Sax fails to make the case that ‘Analog’ has had any sort of revenge against ‘Digital.’

Don’t get me wrong, I love analog stuff. This blog is proof of that. And I think it’s mostly very interesting to read about how companies like Moleskin, which is profiled in this book extensively, are managing to create a thriving business in this analog space. But although the current business of vinyl records and Polaroid cameras are cool, all this analog stuff is still very niche. Apple, on the other hand, has become the most valuable company in the world by doing things like putting a digital camera in every pocket, creating a streaming music service, and selling iPads.

To put it another way, Sax generally glosses over the huge decline of the industries he covers here. And it’s probably a mistake to think as though it’s “digital vs analog” – if society were forced to choose, analog would probably lose at this point. To me, it’s much more interesting how these analog industries can integrate with the digital industries; like book stores hosting virtual book clubs or vinyl records being paired with digital downloads. But that’s just not what this book is about.

In the end, I didn’t dislike The Revenge of Analog. There are some interesting business profiles, anecdotes, and conversations within these pages. I just don’t think it offers much besides that.

Book Review: Adventures in Stationery by James Ward

Adventures in Stationery: A Journey Through Your Pencil Case by James Ward was published back in 2015. And though it seems like a book that would be right up my alley, it somehow managed to pass me by until now. The same goes for both Ward’s “I Like Boring Things” Blog and The Boring Conference he organizes. However, the goal of his work seems familiar: take something that most people see as “boring” and explain why it’s actually interesting. So I was excited to see how Ward attempts this with the world of stationery products, a topic which he seems to have a genuine passion for.

Adventures in Stationery is one part pop-history, one part ode-to-the-boring, and a sprinkling of dry humor. In many ways, the book is like wandering through a museum of stationery. Ward takes you through chapters about pens and pencils, of course, but you’ll also hear the history of erasers, sticky notes, staplers, paperclips, etc., etc. It’s nothing as in-depth as Mark Kurlansky’s Paper, but Ward makes sure to point out the highlights (so to speak); major moments in the development of these items, as well as any pertinent dramatic or humorous stories.

Ward has a breezy style, and, at under 300 pages, I found it to be fairly easy reading. If you are reading this blog right now, there’s a very good chance that you will enjoy this book. However, I’m not fully convinced that your average man off the street will come out the other end with a newfound interest in stationery items. Of course, I liked the book very much, and so will anyone else who enjoys meandering through office supply shops. But if you’re planning to recommend it at your next book club, you will get a lot of skeptical looks.

Book Review: The Secret Life of the Pencil by Alex Hammond and Mike Tinney

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The Secret Life of the Pencil: Great Creatives and Their Pencils started out as a photographic project by Alex Hammond and Mike Tinney. The concept is a simple one: the duo asked renowned creatives – artists, designers, architects, etc. – to send in their pencils, and then these tools were photographed in extreme close-up. The result is a book full of wonderfully detailed, bright, and captivating photographs that will easily draw you in.

That’s not all, though. There is also a short introduction by writer William Boyd and a series of interviews at the end of the book conducted with twenty-one of the aforementioned pencil owners. If I have one complaint it’s that I wish the interviews were integrated with the photography (rather than being stacked in the back), and I also wish there were more of them.

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Many of the interviewees also contributed drawings done with their pencils. My favorite happens to be be the concept designs for Lego characters by Matthew James Ashton, but I also liked seeing the courtroom art of Julia Quenzler and designs of makeup artists Michèle Burke.

It’s easy for me to recommend The Secret Life of the Pencil. It’s a short and inexpensive book, easily found for under $15, and it would be great for the coffee-table or as a small gift for any creative person. And if you really like the photographs, the book a heck of a lot cheaper than ordering the prints.

Book Review: The Pencil Perfect by Caroline Weaver

It might sound odd, but when first opening The Pencil Perfect: The Untold Story of a Cultural Icon by Caroline Weaver, the detail that immediately struck me was the thickness of the book’s paper stock. These days, every reader has become accustomed to cheap, thin paper, but it seems to me that a bit of thoughtfulness and care was put into the literal pages of The Pencil Perfect. And that thoughtfulness and care is likely a reflection of Weaver’s devotion to the subject matter. After all, it’s impossible to finish this book without being impressed by Weaver’s passion for and fascination with the humble pencil.

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Much of The Pencil Perfect is a history lesson. Weaver traces the origin of the wood-cased pencil from the discovery of graphite (and its first use as a writing instrument) to its eventual industrialization. As Weaver points out, much of this history is unwritten, but she has done a wonderful job of following it regardless. She’s managed to fill this book with amusing stories, great illustrations (by Oriana Fenwick), light technical info, some personal anecdotes, and even a “How to Start a Pencil Collection” guide. It’s a short book, yet it manages to pack in quite a lot.

That’s not to say that the book itself perfect. A handful of typos worked their way into this first printing, and I wasn’t a fan of Weaver’s use of in-text notes. These notes have a tendency to break up the flow of the chapters in a way that footnotes typically do not. However, I can agree to labeling these criticisms as nit-picks.

So, if you’ve ever wondered about the technological or culture history of the pencil, an object that everyone has likely used thousands of times throughout their life, then The Pencil Perfect is a worthwhile purchase. But be warned: though the pencil isn’t typically an object which attracts much devotion, Weaver’s enthusiasm can be contagious.


P.S. I also enjoyed the little Field Notes Easter egg.

Book Review: Pretty Much Everything by Aaron Draplin (+The Everything Else Kit)

Aaron Draplin might possibly be the most prolific graphic designer of our time. He’s best known for making logos, producing a lots of stuff, and creating the booming Field Notes brand of notebooks. This year he decided to cram his life’s work into a book, appropriately titled, Pretty Much Everything.26240629

Pretty Much Everything is an autobiography, a textbook, a coffee-table book, and a vanity project all squeezed between a bunch of black and orange pages. Much of the book chronicles Draplin’s career, from his humble origins in the Midwest, to his snowboarding days in the Northeast, and the steady growth of his Draplin Design Co. brand. He talks a lot about his influences and his family throughout, and he offers up his design philosophy (which can probably be boiled down to something like ‘work hard, enthusiastically, and be nice to people’).

Just looking through the pictures, it’s hard not to be impressed by Draplin’s output. Between his fondness for bright colors, his “thick lines” artistic style, and his aptitude for space economics, it’s easy to flip this book open to a random page and just sit and stare for a while. Practically every inch of this book is filled with stuff to look at.

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Aside from a couple of big grammatical errors, Pretty Much Everything is really quite a delightful book. Any student of graphic design will learn a lot, any fan of Field Notes notebooks will get their fill, too, and lovers of Pantone Orange 021 will find a kindred spirit within these pages as well. And beyond that, Draplin comes across as a very friendly person, someone who lives and dies by his friends.

Everything Else Enhancement Kit

If, after closing the final pages of Pretty Much Everything, you long for more Aaron Draplin, then you’re in luck. Along with the book’s release, Draplin began selling an “Everything Else” Enhancement Kit (aka EEEK), which includes a bunch of bonus stuff.

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At $55, the kit is about double the price of the book. So it’s probably best considered by hardcore fans only. However, you will get your money’s worth. There are bookmarks, stickers, a handful of prints, a certificate of authenticity (in case you were worried), and a Pretty Much Everything slip case (that, to my eye, looks more red than orange).

There’s plenty of other stuff too; a pencil, a button, a patch – and two 3-packs of a special Field Notes edition. Those Field Notes books are pretty unique, and I’ll definitely have a lot more to say about them in a future review.